Ep10: Simon Stewart
Hello and welcome to the Get More Customers podcast with me Michael Angrave. I’ve got a great show in store for you today as I’m in the studio with Simon Stewart of Justaclickago.
Simon has recently acquired this business which operates in an incredibly narrow niche of being an online auction website for people wishing to buy and sell photos of trains and other railway-related memorabilia. So small is this niche that, as far as Simon is aware, he’s the only business to be solely dedicated to it.
The market is made up of both railway enthusiasts and people looking to invest money for increasing returns in years to come, in a similar fashion to art and antique industries.
What’s fascinating about our conversation, is just how much easier it can be to create a compelling sales message for your website when the target customer is so clear in your mind, it feels like you sat in the same room having a conversation.
We also delve into the power of headlines on your website pages and reveal some insider tips for how you can truly capture the attention of your readers with this one simple headline formula.
Finally, Simon shares his experience with buying existing businesses and reveals why it can be much easier than starting one from scratch.
I thoroughly enjoyed this and there’s lots of great value in this one, I hope you enjoy it.
Here’s Simon to tell you more.