Ep55: Daniel McGeehan
Hello and welcome to the Get More Customers podcast with me Michael Angrave. I’ve got an awesome episode for you today as I’m joined by Daniel McGeehan.
Daniel works in an interesting niche where he facilitates partnerships between businesses where both parties can leverage the other to reach new customers and attract sales that they wouldn’t have been able to get otherwise.
Daniel has impressively carried out successful collaborations for a laundry list of household brands including Disney, National Geographic, England Rugby, West Ham United, Crystal Palace, Tour de France, Rubik’s Cube and even Liam Gallagher.
Throughout the show, Daniel shares the secrets of some of his most successful joint ventures and reveals what to look for in a partnership, how to identify potential partners and how to go about structuring deals and communications.
As well as this, we also spend a lot of the episode looking at how this can apply to smaller businesses and ‘non-famous’ brands too.
This is an awesome episode which is packed full of strategies and tactics which I know you’ll be able to use in your business.
I hope you enjoy this as much as I did.
Here’s Daniel to tell you more…